Howdy hey 👋 I was fortunate enough to be granted the opportunity to get on a call with META to talk about social media. They provided tips and tricks on how to boost engagement and grow my following and as we all know 100% happened. I got on a call with them on the 13th of March and immediately started using these tips. My followers grew from 45K to 103K+. Please note that what may work for me, might not work for you - experimentation is key and I’ve found what works for me!
For tips I’ve used consistenly, i’ve added: 💛 The below is directly from META.
💛 Consistency is an indicator for our Instagram to pick up your account and push distribution for more clicks and likes. Unlock the power of Instagram's algorithm with consistency and reels! Don't just settle for reaching your existing followers – with reels, you can captivate potential followers and non-users alike. Reels are the ultimate attention-grabbers, blending entertainment with trendiness in bite-sized clips that are impossible to resist. Plus, they're tailor-made to align with Instagram's algorithm, ensuring maximum visibility on the explore page. It's time to supercharge your content strategy by cranking out 3-4 reels a week – start small, then watch your reach skyrocket! Get ready to make waves on Instagram like never before with the perfect combination of consistency and reels.
💛 The two most important ranking factors for reels are your activity and interaction history. You can start off by engaging with them as well by replying to their comments, likes or reply to them whenever they reposts or re-share your post to their stories. tIn that way, you deepen your engagement with your followers. You can try to create more activities on your account, because Instagram is also watching how much you interact with other users as well. If you got an engaged audience with reels and contents that consistently receive likes and comments, it is a signal to Instagram algorithm that you got something that other people might like too.
💛 Your posting schedule can help your followers develop a greater sense of confidence in you and your dependability which means that you are also building trust with them. As a result, it makes them feel like they can count on you. Another benefit is to have your current followers stick to your account. When they know that you post reels on every Friday night, for example, they will probably be expecting to see a new one around that time.
💛 Hashtag should be the maximum of 3-8. Numbers are allowed in hashtags. However, spaces and special characters, like $ or %, will not work. Try to be playful with hashtags, make it short but catchy. They should be relevant with your contents as well. Here are some hashtags for artists who create digital art on Instagram:
| #DigitalArt | #DigitalIllustration | #DigitalDrawing | #DigitalPainting | #ArtOfInstagram |
|---|---|---|---|---|
| #DigitalArtist | #ArtistsOnInstagram | #DigitalArtwork | #ArtCommunity | #IllustrationDaily |
| #CreativeProcess | #ArtisticExpression | #DigitalDesign | #ArtInspiration | #ArtisticJourney |
| #DigitalArtGallery | #ArtisticVision | #DrawingTablet | #DigitalCreators | #IllustrationArt |
Remember to also include more specific hashtags related to your style, technique, or subject matter to reach a more targeted audience.
Engagement is also a key ranking signal for Instagram. A little early love for a post, Story, or Reel can help get it in front of more eyeballs, leading to even more engagement. And, engagement is somehow measured by a range of metrics such as:
Likes
Use of branded hashtags
Click-throughs
DMs
Accounts engaged
Shares
Comments
Mentions
The more you engage with people on Instagram, the better the algorithm is going to favor your account as those interactions give a signal to Instagram that your contents are worth sharing to our platform.
💛 Boost your Instagram by hyping up your account 5-10 minutes before posting. Engage with your audience through comments, replies, likes, and interactions to increase visibility and reach. After posting it, aim to respond promptly to comments to foster engagement and maintain a strong connection with your audience.
Responding to comments immediately offers several compelling benefits:
Cross-sharing your Instagram contents to other Meta's apps; for instance, Threads and Facebook to drive more traffic into your Instagram account. Join the revolution with Threads – where 160 million users across 100 countries, including the dynamic markets of the US, UK, and EU, are already thriving. Our unique platform bridges the gap between social media giants, with every user owning an Instagram account. But here's the kicker: not every Threads follower is your Instagram follower. That's right – we're tapping into untapped potential, offering you an exclusive avenue to expand your brand's reach like never before. Don't miss out on this game-changing opportunity to connect with a global audience in ways you never thought possible. Get on board with Threads today and watch your influence soar!